In this video, we'll learn how to capture demographic information from users using a text-to-join campaign.

1. Access Dashboard:

   • Log in to the dashboard using your credentials.

2. Create Campaign:

   • Click on "Campaigns" and then the plus button to add a new campaign.

3. Select Text-to-Join:

   • Choose "Text to Join" from the campaign options.

4. Campaign Setup:

   • Enter a campaign name.
   • Select "Collect Data" under text-to-join options.
   • Specify a keyword (optional for contact import).
   • Enable email capture and provide validation message and confirmation response.
   • Save the settings.

5. Additional Data Collection Settings:

   • Click on "More Contact Data Collection Settings".
   • Check the checkboxes for collecting name, zip code, and birthday.
   • Customize the birthday message template if desired.
   • Specify the delivery time for the birthday message.
   • Save the settings.

6. Publish Instructions:

   • Ensure clear instructions are published on your website or marketing materials.

7. User Input:

   • Users can text their zip codes, email addresses, and names along with the keyword to the short code or texting number.

8. Verify Information:

   • Check if the user's information has been captured correctly by navigating to "Campaigns" > "Manage Subscribers".

Congratulations! You've successfully set up a text-to-join campaign to capture demographic information from users. Now you can effectively collect email addresses, names, zip codes, and even birthdays to enhance your marketing efforts. Thank you for watching!

By following these steps, you can easily set up a text-to-join campaign to capture demographic information from users.